Ads & Outreach
Lead Generation & Cold Email Outreach
One-man sales & marketing team for a culture and retreat business
Year :
2025
Industry :
Culture developement
Client :
Jyoti Jani
Project Duration :
10 weeks
Problem :
The client’s business was struggling financially, with limited runway left. She needed a lean, effective system to bring in high-value clients quickly.
Solution :
Built a cold outreach system using Apollo + Sales Navigator for lead gen and Apollo’s email outreach feature.
Created a domain warm-up strategy to protect email credibility, scaling from 0 to 50 emails/day per domain.
Managed campaigns through Trello for tracking and Outlook for replies.
Focused exclusively on top executives & decision-makers to secure high-quality leads.
Challenge :
Domain Reputation Risks: The client initially wanted 100–200 cold emails/day, but that volume would have destroyed her domain’s credibility and landed campaigns in spam.
Budget Constraints: With limited funds, I had to design a lean system that worked with only a few tools while still scaling outreach.
Time Pressure: The business was already sinking, so results had to be delivered quickly without cutting corners.
High-Stakes Targeting: Since we only focused on executives and decision-makers, every email had to be researched, relevant, and personalized — no room for “spray and pray.
Summary :
In just three months, I built a lean cold outreach system from scratch for a retreat and culture development business. Using Apollo, Sales Navigator, and a domain warm-up strategy, I safely scaled campaigns to 50 emails/day per domain while managing replies in Outlook and tracking via Trello. By targeting only executives and decision-makers, I generated high-quality leads, including prospects who requested follow-ups in 4–6 months. Despite the project pausing due to personal circumstances, the system proved effective, validating the client’s offer and creating real opportunities for future sales.
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New release
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Ads & Outreach
Lead Generation & Cold Email Outreach
One-man sales & marketing team for a culture and retreat business
Year :
2025
Industry :
Culture developement
Client :
Jyoti Jani
Project Duration :
10 weeks
Problem :
The client’s business was struggling financially, with limited runway left. She needed a lean, effective system to bring in high-value clients quickly.
Solution :
Built a cold outreach system using Apollo + Sales Navigator for lead gen and Apollo’s email outreach feature.
Created a domain warm-up strategy to protect email credibility, scaling from 0 to 50 emails/day per domain.
Managed campaigns through Trello for tracking and Outlook for replies.
Focused exclusively on top executives & decision-makers to secure high-quality leads.
Challenge :
Domain Reputation Risks: The client initially wanted 100–200 cold emails/day, but that volume would have destroyed her domain’s credibility and landed campaigns in spam.
Budget Constraints: With limited funds, I had to design a lean system that worked with only a few tools while still scaling outreach.
Time Pressure: The business was already sinking, so results had to be delivered quickly without cutting corners.
High-Stakes Targeting: Since we only focused on executives and decision-makers, every email had to be researched, relevant, and personalized — no room for “spray and pray.
Summary :
In just three months, I built a lean cold outreach system from scratch for a retreat and culture development business. Using Apollo, Sales Navigator, and a domain warm-up strategy, I safely scaled campaigns to 50 emails/day per domain while managing replies in Outlook and tracking via Trello. By targeting only executives and decision-makers, I generated high-quality leads, including prospects who requested follow-ups in 4–6 months. Despite the project pausing due to personal circumstances, the system proved effective, validating the client’s offer and creating real opportunities for future sales.
More Projects
New release
Preview
Ads & Outreach
Lead Generation & Cold Email Outreach
One-man sales & marketing team for a culture and retreat business
Year :
2025
Industry :
Culture developement
Client :
Jyoti Jani
Project Duration :
10 weeks
Problem :
The client’s business was struggling financially, with limited runway left. She needed a lean, effective system to bring in high-value clients quickly.
Solution :
Built a cold outreach system using Apollo + Sales Navigator for lead gen and Apollo’s email outreach feature.
Created a domain warm-up strategy to protect email credibility, scaling from 0 to 50 emails/day per domain.
Managed campaigns through Trello for tracking and Outlook for replies.
Focused exclusively on top executives & decision-makers to secure high-quality leads.
Challenge :
Domain Reputation Risks: The client initially wanted 100–200 cold emails/day, but that volume would have destroyed her domain’s credibility and landed campaigns in spam.
Budget Constraints: With limited funds, I had to design a lean system that worked with only a few tools while still scaling outreach.
Time Pressure: The business was already sinking, so results had to be delivered quickly without cutting corners.
High-Stakes Targeting: Since we only focused on executives and decision-makers, every email had to be researched, relevant, and personalized — no room for “spray and pray.
Summary :
In just three months, I built a lean cold outreach system from scratch for a retreat and culture development business. Using Apollo, Sales Navigator, and a domain warm-up strategy, I safely scaled campaigns to 50 emails/day per domain while managing replies in Outlook and tracking via Trello. By targeting only executives and decision-makers, I generated high-quality leads, including prospects who requested follow-ups in 4–6 months. Despite the project pausing due to personal circumstances, the system proved effective, validating the client’s offer and creating real opportunities for future sales.
More Projects
New release
Preview